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Genesys Cloud CX

Unlock the full Genesys Cloud potential with dedicated experts and proactive success management. Scroll on to learn why you should choose Star Telecom for your cloud call center solution.

Our Customers Love Us

100% CSAT, +90 NPS, 98% Client Retention Rate

Cleaner, More Stable Solution

Our Support Outshines the Competition - It’s Our Value Add

Outshine your Competitors

Dedicated Client Success Managers Guiding You on Best Genesys Cloud Contact Center Practices

Genesys Exclusivity

We're Not Distracted Juggling Platforms - We only support Genesys Cloud Services

Telecom Value Layer

Achieve ~40% rate savings with 0-downtime porting.

Reliable delivery

90% on-time and 92% on-budget execution history for contact center cloud migration projects

agent using genesys cloud

Our Benefits

The Star Telecom Advantage

Why Choose Star Telecom as Your Genesys Cloud Provider ?

Star Telecom bridges the gap between complex CCaaS technology and real-world business outcomes with specialized expertise and a high-performance telecom foundation.

Service

Unrivaled Support Excellence

100% CSAT, +90 NPS, and a 98% Client Retention Rate. While traditional partners or direct-vendor support can feel like a faceless ticketing system, our metrics prove we prioritize your success with your new cloud call center. We don't just close tickets; we build long-term stability that keeps our clients staying with us year after year for their Genesys Cloud Services. The proof is in the pudding - see what our clients have to say about us.

Expertise

Zero Platform Juggling

We are 100% focused on the Genesys Cloud contact center platform. Direct vendors are spread thin, and other partners often juggle multiple CCaaS platforms. We don't distract ourselves with "other options." We are specialists in the world's leading CCaaS software, giving you deeper technical expertise than any generalist could offer.

Financial

Significant Telecom Savings for Genesys Cloud

Our telecom offers massive savings compared to standard vendor rates, typically achieving ~40% rate savings. Unlike direct vendors who provide standard voice options, we ensure a cleaner, more stable solution with built-in failover, a dedicated management portal, and guaranteed 0-downtime porting. To learn more about how our telecom is more resilient than CCaaS direct vendor telco, read our blog here.

Innovation

Monthly Guidance, No Feature Lag

We prevent "feature lag" by bringing updated Genesys Cloud News and features to your doorstep. Standard vendors wait for you to ask for help. We proactively monitor your environment and provide monthly guidance on new Genesys Cloud CX features. This ensures you are always squeezing the maximum value out of your investment without having to dig through updates yourself.

Reliability

Proven Implementation Success

Project reliability with direct vendors can vary significantly depending on the scope, but we offer a proven track record of 90% On-Time and 92% On-Budget delivery. By following our enterprise-grade playbook, we ensure your Genesys Cloud contact center implementation or migration stays on track and meets your financial requirements.

Training

Training as a Service for Genesys Cloud

High turnover and rapid AI advancements in the Genesys Cloud contact center platform (like Agent Copilot) require constant education. We ensure your new hires are proficient from day one and your veterans stay up to speed on the latest tools with "Training as a Service," keeping your team's performance peak and consistent.

Managed

Fully Managed Configuration

While direct vendors often leave you with self-service admin work, Star Telecom provides Fully Managed MACs. We act as an extension of your team by handling all Genesys Cloud contact center configuration and admin changes for you, ensuring your system remains optimized without draining internal resources.

Vendor Comparison Block

Comparison: Good vs. Great

You may be deciding between working with Genesys directly or choosing a certified partner for your cloud call center solution. Star Telecom backs delivery, support, and telecom outcomes with service levels and credits—so performance is measurable, not assumed.

Features
business Direct Vendor
Genesys Enterprise
verified Star Telecom
Premium Partner +
Go-Live Delivery

Implementation motion

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Standard Implementation Standard playbook
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Enterprise-Grade Playbook Tailored go-live execution
Success Management

Account support

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Pooled CSM Model Shared resources
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1:1 Dedicated CSM Direct executive partnership
Support and Care

Ongoing assistance

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Platform Support Standard ticketing channels
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24/7 Rapid Response Aggressive SLAs included
Telecom Value Layer

Voice connectivity

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Vendor Rates Standard voice options
savings
~40% Rate Savings Failover + Portal + 0-Downtime Porting
Moves, Adds, Changes

Configuration admin

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Customer-Managed Self-service admin work
engineering
Fully Managed MACs We handle the config changes
Enablement

Adoption resources

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General Resources Documentation & Academy
school
Ongoing Optimization Continuous coaching & tuning
On-Time / On-Budget

Project reliability

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Varies by Engagement Dependent on scope
schedule
90% On-Time 92% On-Budget delivery
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Genesys builds arguably the best CCaaS solution on the market. You invest in them to build and support a technology. You invest in us to make you successful with it.

verified_user Trusted by 100+ Enterprises
award_star Top Genesys Partner

Star Approach

The Star Approach

Live. On Time. On Budget.
Then We Get to Work.

We don't just flip the switch and hand you a manual to the Genesys Cloud contact center solution. Our phased approach gets your Genesys Cloud sercvices running confidently, then uses your real contact centre data to guide every AI and optimization decision that follows.

Phase 1

Assess & Baseline

We begin by understanding your current environment — call volumes, channels, IVR flows, and migration complexity. Existing call data and routing logic shape the Genesys Cloud contact center deployment plan before a single line is configured.

Call Data Review Migration Mapping Readiness Audit
Phase 2

Deploy & Go Live

Certified engineers configure Genesys Cloud CX to your exact specifications — routing, queues, omnichannel, SIP trunking, agent workspace — and manage the full go-live. On time. On budget. No surprises for your contact center cloud migration.

Full Configuration Number Porting Agent Training
Phase 3

Monitor & Measure

Post cloud call center launch, we actively monitor your environment and collect the interaction data that matters — containment rates, topic clusters, sentiment trends, and escalation patterns — building the evidence base for your next decisions.

Topic Spotting Sentiment Tracking Containment Analysis
Phase 4

Optimize & Enable AI

Informed by real data — not assumptions — we recommend and deploy AVAs, Agent Copilot, and predictive engagement at the right moment. Every AI enablement decision is intentional, measurable, and tied to business outcomes.

AVA Deployment Agent Copilot Journey Optimization

Intentional AI — Not Just Because It's Possible

We use your contact centre's own data to determine when AVAs, copilots, and sentiment tools will actually move the needle. Every enablement decision is grounded in evidence — not vendor pressure or trend-chasing.

Talk to a Specialist

Best Buy Case Study

34% Reduction in IVR Time, 40% Decrease in Call Transfers.

Discover how Best Buy Canada transformed its customer experience and boosted contact center performance by partnering with Star Telecom and leveraging Genesys Cloud CX. In this in-depth case study, you’ll see how strategic optimization and advanced omnichannel capabilities led to measurable results, including an 11% reduction in average handle time, 40% fewer call transfers, and a 34% improvement in IVR accuracy. Learn how a tailored CCaaS solution, AI-driven intent recognition, and seamless integration helped one of Canada’s largest retailers deliver faster resolutions, enhance agent productivity, and elevate overall customer satisfaction.
best buy store front genesys cloud case study See the Best Buy Case Study
genesys cloud best buy case study

The Feature Section

Star Telecom + Genesys Cloud CX

One Platform. Every Channel.
Limitless CX Capability.

Star Telecom is a certified Genesys Cloud CX implementation partner, delivering the full power of the world's leading CCaaS platform — bundled with native North American (Canada + USA) SIP carrier connectivity, expert onboarding, and end-to-end lifecycle management.

Why Partner with Star

The Benefits of Working with Star Telecom for Your Genesys Cloud Solution

Genesys Cloud CX is the world's leading all-in-one cloud contact centre platform — trusted by thousands of enterprises globally for its open APIs, enterprise-grade reliability, and AI-first architecture. Through our certified partnership, Star Telecom brings Genesys to your team fully deployed, configured, and connected.

By bundling Genesys Cloud CX with our native North American (Canada + USA) SIP trunking and BYOC carrier connectivity, we eliminate the complexity of managing multiple vendors, separate telecom invoices, and disconnected support relationships.

  • Certified Implementation Partner — guided deployment from Day 1 to go-live.
  • Single Invoice — Genesys licenses, SIP trunking, and support on one bill.
  • North American (Canada + USA) SIP Carrier Built In — BYOC connectivity with local number portability across Canada and the USA.
  • Lifecycle Management — our engineers handle upgrades, WEM tuning, and agent capacity planning.
6,000+ Genesys Enterprise Customers
99.999% Platform Uptime SLA
Gartner CCaaS Magic Quadrant Leader

Genesys Certified Partner

Star Telecom holds Genesys Cloud CX partner certification, ensuring your omnichannel cloud contact center deployment meets Genesys best-practice standards.

Dedicated North American (Canada + USA) Support

Named account management and escalation paths with North American engineers — serving both Canadian and US-based deployments — who know your environment inside-out.

Consolidated Vendor Relationship

Carrier, CCaaS, and compliance — one partner, one contract, one point of accountability.

AI-Powered Automation

AVAs — Always-On Virtual Agents That Actually Work

Genesys Automated Virtual Agents (AVAs) are conversational AI bots natively embedded in the Genesys Cloud CX platform. Unlike bolted-on chatbots, AVAs are built on the same architecture as your contact centre — sharing routing rules, context, and customer data in real time.

With Star Telecom's AI enablement services, we design, train, and deploy your AVAs across every channel your customers use — so your agents focus on the conversations that need a human touch.

  • Natural Language Understanding (NLU) — powered by Google CCAI and native Genesys Dialog Engine.
  • Intent Detection & Entity Extraction — understands caller intent without rigid IVR menus.
  • Seamless Human Escalation — warm handoff with full context so agents never ask customers to repeat themselves.
  • 24/7 Self-Service Containment — resolve routine enquiries automatically, reducing AHT and operational cost.

Voice AVA (IVR Replacement)

Replace outdated DTMF IVR trees with conversational voice bots that understand natural speech and intent from the first "hello."

Digital Messaging AVA

Deploy AVAs on web chat, WhatsApp, SMS, and social channels — all managed from a single bot management console.

Predictive Engagement & Proactive AI

Use real-time customer journey scoring to proactively engage visitors before they abandon — turning browsers into buyers.

Agent Assist & Copilot

AI surfaces relevant KB articles, next-best-action prompts, and sentiment cues directly inside the agent workspace in real time.

Voice · Chat · Email · Social

True Omnichannel — One Queue, Every Channel

Genesys Cloud CX is built omnichannel from the ground up — not an afterthought. Every channel, including Voice, Chat, Email, SMS, WhatsApp, and Social Messaging, shares a single unified ACD queue, routing engine, and reporting suite.

Star Telecom provisions and manages the underlying SIP carrier layer so your omnichannel platform is ready to handle calls the moment your agents log in — no third-party voice provider required.

  • Unified Agent Workspace — agents handle all channels from a single browser tab, with full interaction history in view.
  • Persistent Context Across Channels — a customer who starts on chat and escalates to voice never has to start over.
  • Channel-Specific Routing Rules — skills-based, language-based, and AI-predicted routing on every channel.

Customer Interaction Flow

Voice — Inbound & Outbound

PSTN, SIP, and WebRTC voice delivered via Star Telecom BYOC trunking with HD audio quality across Canada and the USA.

Chat & Messaging

Web chat, in-app messaging, SMS, WhatsApp, and social — all flowing into the same ACD queue and routed by the same skill rules.

Email & Back-Office Work

Inbound email queued, routed, and tracked with the same SLA visibility as voice interactions — agents work email alongside live channels seamlessly.

 All channels share 100% common reporting in Genesys Cloud Analytics, giving supervisors a real-time, cross-channel view.

End-to-End CX Orchestration

Journey Management — Orchestrate Every Customer Experience

Genesys Journey Management gives your contact centre a real-time, 360° view of the entire customer journey — stitching together every touchpoint across channels, sessions, and time.

Combine journey data with AI-powered decisioning to predict customer intent, reduce effort, and proactively intervene before frustration escalates into churn.

  • Journey Visualization — map and analyze real customer paths across your digital and voice touchpoints.
  • Effort Scoring — automatically identify customers who are struggling and trigger proactive engagement.
  • Predictive Web Engagement — use AI scoring to decide when and how to engage website visitors with a targeted offer or chat invitation.
  • CRM & Data Integration — enrich journey data with CRM records via native integrations (Salesforce, ServiceNow, Microsoft Dynamics).

Customer Journey Phases

Discover & Attract

AI scores anonymous website visitors to identify high-intent prospects before they reach out.

Engage & Route

Proactive chat invitations and skills-based routing match customers to the right agent or bot at the right moment.

Resolve Across Channels

Full journey context travels with the customer — from web to chat to voice — so resolution is fast and frictionless.

Analyze & Optimize

Journey dashboards surface friction points and containment rates so you continuously improve every customer path.

Workforce & Platform Essentials

Enterprise-Grade Platform Capabilities Built for Scale

Genesys Cloud CX is more than a contact routing engine — it's a complete Customer Experience Platform with native Workforce Engagement Management (WEM), analytics, quality management, and open APIs that connect to your existing ecosystem.

Star Telecom's platform services ensure your instance is tuned for peak performance — from initial capacity planning to ongoing WEM configuration and reporting optimization.

WFM & Forecasting Quality Management Speech & Text Analytics Real-Time & Historical Reporting Screen Recording Open API & AppFoundry Co-Browse & Screen Share CSAT & NPS Surveys BYOC Carrier Connect
Request a Platform Demo

Workforce Engagement Management (WEM)

Native WFM scheduling, intraday management, agent coaching, and gamification — no third-party WEM tool required.

Real-Time Supervisor Tools

Live dashboards, whisper coaching, barge-in, and skill-change capabilities available directly from the supervisor console.

Security & Compliance

SOC 2 Type II, ISO 27001, HIPAA, and PCI DSS certified infrastructure — with Canadian data residency options via AWS Canada.

AppFoundry Ecosystem

300+ pre-built integrations including Salesforce, ServiceNow, Teams, Zoom, and leading CRM and WFO platforms.

Section Icons

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    A Leader Positioned highest in Ability to Execute according to 2023 Gartner® Magic Quadrant™ for CCaaS

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    Trusted by more than 4,800 organizations in over 100 countries

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    99.996% uptime, the most reliable customer experience solution on the market

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    More than 350 new features deployed in 2022

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    45 million conversations hosted daily

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    Over 500 ecosystem apps and pre-built integrations, including Salesforce, Microsoft and Zoom

Maximize Value

Maximize Value with Updated Genesys Cloud News from Star Telecom.

At Star Telecom, we keep our customers ahead of the curve by continuously reviewing and publishing the latest Genesys Cloud CX updates. Unlike other cloud contact center providers who leave customers unaware of new capabilities, we proactively ensure you get the most value from Genesys Cloud. Each month, we create videos highlighting Genesys Cloud contact center key features, post updates on our website, and share insights through newsletters. Plus, our Client Success Managers personally guide you on leveraging new features to optimize performance. This proactive approach is a key reason why partnering with Star Telecom delivers more value for your cloud call center versus going direct. We’re invested in your success.
get the most value from genesys cloud Genesys Cloud News & Updates
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Flexible Pricing

Our adaptable pricing options are crafted to ensure you only pay for the capabilities you require from your cloud call center. Whether you wish to scale down your solution or upgrade at any moment, we facilitate an easy process. By choosing Star Telecom to implement Genesys Cloud CX, you're investing in a trusted and proactive partner that stands out amongst competing cloud contact center providers. Empower your organization to adapt, scale, and confidently create lasting experiences. Get in touch to discuss the options and identify the best solution for your business.

Get in touch

Template Faq

New to Cloud Contact Centers?

A cloud contact center is a centralized platform hosted on remote servers that streamline all customer communications. You gain omnichannel capabilities meaning all support channels such as calls, web chat, SMS and email are on one screen. By also integrating a high-performance IP SIP trunk, the system can scale your phone lines and contact center licenses on demand while removing the need for costly physical infrastructure changes. Furthermore, because the software is entirely cloud-based, your agents can securely manage these interactions from any location with an internet connection.
Omnichannel cloud contact center platforms offer distinct advantages over premise-based systems. Specifically, they offer deeper functionality and integration with 3rd party products. When paired with elastic SIP trunking, these systems allow you to rapidly scale up or down based on your business needs. Furthermore, they provide lower operating costs and faster development cycles.
Genesys Cloud CX is a leading Contact Center as a Service (CCaaS) platform. It unifies customer and agent experiences across every channel in a single interface. By moving infrastructure to a secure environment, the platform enables businesses to manage voice, email, and chat in one place. Additionally, it leverages advanced AI to automate complex workflows. Consequently, teams can deliver efficient customer support from anywhere in the world.
Gartner consistently rates Genesys as a Magic Quadrant leader. Their platform provides more functionality and better reliability than other products. In fact, many enterprises choose Genesys to support their sip trunks due to its unmatched uptime and global scalability.
Customers get better results with Star Telecom because of our 20+ years of experience. Unlike most other cloud contact center providers, we specialize in Genesys Cloud and business SIP trunk services. Our team maintains a track record of outstanding client satisfaction by providing handheld support that traditional carriers and cloud call center providers simply cannot match.

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What Our Clients Say

Utilities Company 300 Agents
Excellent service over the years, a solid relationship, being open and honest about challenges, mistakes, or opportunities and great value for service.
5/5
Retail Company 500 Agents
The quality of support offered by Star Telecom is top-notch. Star Telecom is a fantastic partner and bringing solutions to our company.
5/5
Banking Company 85 Agents
Star Telecom works well with our team, met aggressive timelines and found innovative ways to deliver our solution to match business expectations. They have established themselves as one of our most successful and valued partnerships
5/5
See Our Case Studies

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